Klarna is advancing its push into digital assets through a new partnership with Privy, a wallet infrastructure provider backed by Stripe. The collaboration will focus on testing wallet features that allow users to store, send, and use crypto directly within Klarna’s financial products. The initiative follows the company’s recent introduction of KlarnaUSD, a dollar-backed stablecoin designed to support low-cost digital payments.
The companies said the goal is to integrate crypto functionality natively into Klarna’s ecosystem rather than offering a standalone product. Privy, whose infrastructure supports more than 100 million accounts, will provide the underlying tools. Klarna executives highlighted that the firm’s large retail user base positions it to incorporate digital assets into everyday transactions, potentially enabling users to hold stablecoins, send peer-to-peer payments, and transact globally.
The partnership reflects a broader movement among major financial players exploring ways to merge digital assets with traditional consumer finance. While any new features will require regulatory approvals, Klarna’s engagement indicates rising interest in crypto for reducing payment friction and lowering cross-border transaction costs. The company, once cautious about digital assets, is now positioning wallets and stablecoins as components of its long-term product strategy.
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