KuCoin advanced its Australian strategy with a sponsorship activation at the 2025 BMW Australian PGA Championship in Brisbane. The company served as an official partner and exclusive crypto partner of the tournament, hosting clients and stakeholders at Royal Queensland Golf Club.
The initiative featured a VIP hospitality event designed to highlight KuCoin’s compliance posture, security framework, and institutional services. Leadership engaged industry representatives and regulatory-aligned counterparts to discuss developments in Australia’s digital asset oversight. The appearance of KuCoin Global Brand Ambassador Adam Scott added visibility to the company’s broader brand positioning.
The activation follows KuCoin’s recent AUSTRAC registration as a Digital Currency Exchange provider, the opening of a Sydney office, and the appointment of James Pinch as Australian Managing Director. The firm’s latest moves underscore its intent to expand regulated operations and support the country’s evolving digital asset environment.