European crypto platform Bitpanda said it will begin offering trading in stocks and exchange-traded funds on January 29, adding more than 10,000 equities and ETFs to its regulated app. The move marks a significant expansion beyond its crypto-native roots, positioning Bitpanda as a multi-asset investment platform serving retail and professional users across Europe.
Founded in 2014, Bitpanda operates under national and EU regulatory frameworks that allow it to serve customers across the European Economic Area and the United Kingdom. The company reports more than 7 million registered users and currently offers trading in hundreds of cryptocurrencies, indices, and precious metals. The addition of traditional securities deepens its effort to consolidate multiple asset classes within a single interface.
Product Features and Regulatory Context
The stock and ETF offering will cover roughly 8,000 equities and 2,500 ETFs, with support for both full-share and fractional investing. Bitpanda said trades will carry a flat €1 fee per transaction, with no custody charges and no payment for order flow. Users in Austria and Germany will benefit from automatic tax withholding, reflecting the platform’s focus on regulatory alignment and operational simplicity.
Unlike some competitors experimenting with tokenized representations of equities, Bitpanda’s offering consists of traditional regulated securities. This approach aligns with Europe’s relatively mature regulatory environment, particularly under the Markets in Crypto Assets framework, which has encouraged exchanges to broaden product lines while maintaining compliance. The expansion also comes as Bitpanda prepares for a potential initial public offering, reportedly targeting a Frankfurt listing in 2026.
Competitive Shift Toward Full-Stack Platforms
Bitpanda’s move reflects a broader trend among crypto exchanges seeking to evolve into full-service financial applications. As trading fees compress and competition intensifies, platforms are increasingly looking to aggregate crypto and traditional financial products to improve user retention and diversify revenue.
Other exchanges have pursued similar strategies through tokenized stocks and ETFs, aiming to offer round-the-clock access and onchain settlement. Bitpanda’s decision to focus on conventional securities highlights a parallel path, emphasizing regulatory clarity and familiarity for European investors. The contrast underscores a widening range of approaches as exchanges test how far crypto-native infrastructure can extend into traditional finance.
For Bitpanda, integrating stocks and ETFs alongside digital assets reinforces its ambition to serve as a primary investment gateway. The launch places the company more directly in competition with online brokers and neobanks, while signaling that crypto exchanges increasingly view themselves as broad financial platforms rather than single-asset marketplaces.